Big D's Limousines
The 126 listings their old site never showed a crawler.
The outgoing Squarespace site lazy-loaded its winery directory, so the single largest content asset the business owned never reached a search crawler. The rebuild renders everything to static HTML at build time. Nothing on the site needs JavaScript to be readable or indexable; JavaScript only adds filtering, the quote flow, and reveal animations.
The shortlist.
- 01All 126 Finger Lakes winery listings present in the served HTML, not lazy-loaded
- 02Zero runtime dependencies; the builder itself has none either
- 03Every page readable and indexable with JavaScript disabled
- 04Five-step quote flow with a live estimate that updates as you go
- 05Booking credentials never reach the browser: a same-origin proxy holds them server-side
- 06Self-hosted fonts, latin-subset, and webp images converted off the old CDN
- 07Build-time checks for links, metadata, alt text, and page-weight budgets
Capabilities, in plain language.
Static by default
One page shell, a partial per component, and a file per route. Anything that repeats is rendered in plain JavaScript at build time rather than looped over in a template, so the templates stay logic-free.
The winery directory
126 wineries across five lakes and sixteen counties, filterable in the browser but fully present in the HTML before any script runs. That is the whole point of the rebuild.
Quote flow
Occasion, timing, vehicle, details, review. The estimate panel updates live, and the page is explicit that a person confirms the vehicle and price before anything is charged.
A booking boundary that holds
The reservation API authenticates with a partner key and a system ID that would expose the entire reservation database if shipped to the client. The browser talks only to a proxy; going live is a configuration change, not a rebuild.
A look around.
The fleet page covering eleven vehicles and a vintage trolley.
The five-step quote flow with a live estimate panel, and a banner stating the form currently runs against a stub rather than the live reservation system.
The wine country directory, where all 126 winery listings are rendered into the page itself.
The homepage on a phone.
High-key imagery, and a design system that does not fight it.